Masochistic Perceptions, Trials and Truths

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Sunday, February 14, 2010

Letter to the Edmonton Journal
February 14th, 2010

Like many Canadians, I've been glued to the TV watching our amazing athletes giving it their all in Vancouver at the Olympic Winter Games. Watching such exciting competition, I wonder why these sports do not regularly receive prime-time coverage on our sports networks? With the regular World Cup and international events being held every year, could we not perhaps bump some of the scintillating Poker coverage whose niche has embedded itself firmly on our screens for a bit more XC Skiing or Speedskating coverage? Who knows, if our athletes received more coverage in non-Olympic years, they might receive better sponsorships and be given the tools they need to maximize their skills and competitiveness. I know that we do get snippets here and there of some of these competitions like the Super-G, Bobsledding, etc. Still, one can not help but wonder what increased exposure would do for our athletes, not to mention the reach it may have to inspire other young Canadians to get involved in athletics.

Here's to the spirit of the games and a massive well done on those wonderful Canadian athletes representing the red and white! O Canada! Go Canada!


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